Best Cities for Healthcare Events
Healthcare events take on many different forms. From from being focused on health IT, to research and science, to insurance, these events play an important role in advancing the industry. Here is a look at some of the top cities to host your next healthcare-focused event.
San Antonio, Texas
According to the city’s Economic Development Department, one in six people works in health care and biosciences in San Antonio. The city has two Level 1 trauma centers—University Health System and San Antonio Military Medical Center—as well as leading biotech companies Medtronic and Becton Dickinson. San Antonio is also paving the way in military medicine and research. The city is home to the U.S. Air Force’s 59th Medical Wing, the Brooke Army Medical Center, a Navy Medical Research Unit, and the U.S. Army Institute of Surgical Research. Sylvain Cardin, chief science director of the Navy Medical Research Unit believes the region as the opportunity to become the “Silicon Valley of military medicine.” With more than 50,000 net new jobs in the bioscience and healthcare sector added over the past decade, San Antonio is securing its spot as a healthcare hub.
Healthcare is the largest industry in Philadelphia, representing 22% of the job sector, according to Philadelphia Works. Big employers include the University of Pennsylvania Health System and St. Christopher’s Hospital for Children, as well as biotech biggies, Spark Therapeutics, GlaxoSmithKline, and Pfizer, Inc. The region is becoming quickly known for its expertise in the digital healthcare space with health IT companies continuing to grow and evolve. Starting in 2006, Philadelphia’s healthcare industry adds an average of 2,400 new jobs annually. Organizations with target audiences that consist of health IT professionals, healthcare cybersecurity leaders, and innovative healthcare experts should look to Philadelphia to host their next healthcare event.
Boston is well known as being a leader within the technology and financial sectors, but healthcare also plays a vital role in the region’s economy. Five out of the ten largest employers in Boston are hospitals. The Longwood Medical Area alone has more than 46,000 employees including researchers, scientists, and staff. Boston was also selected as the headquarters of the new joint healthcare project led by Berkshire Hathaway, JPMorgan Chase, and Amazon. The still-unnamed company is looking to make healthcare more affordable through technology solutions. Though in its infancy, this collaboration is bound to disrupt the industry in a significant way. The next time your company is hosting an event focused on healthcare research, disruption, or innovation, consider Boston and don’t forget to catch a game while you’re there.
The evolving healthcare industry spans a variety of sectors and will continue to influence how many of our target audience’s lives and work. Have you hosted a great healthcare event? Tell us about your venue and what worked well by tweeting @getbanzai.
At Banzai, we help marketing professionals build and host B2B events around the world. Wherever your event, we help get you the right audience for the best ROI. Connect with us to discuss the perfect attendee acquisition strategy.
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