The Sales and Marketing Challenge: Creating Alignment Around Events

The partnership between sales and marketing is vital to the success of your event (it can also be the most challenging part of your event). Join our 30-minute webinar to hear from Banzai’s Head of Marketing Corrine Stratton and Head of Sales Matt Hallerman on how to make the most of your partnership. This discussion will cover:

  • Establishing event SLAs
  • Roles and responsibilities
  • Communication best practices


Banzai partners with marketers to drive the right prospects and customers to attend their events. Our cutting-edge technology takes care of the prospecting, list creation, and outreach to invite and confirm event attendees. Marketing leaders trust Banzai to own the event registration and confirmation process, allowing them to focus on producing a successful, sales-generating event.

Book a Demo with Banzai!

Discover More Banzai Marketing Events & Webinars