Event Marketing Blog
Make your next B2B event the best one yet with our expert tips and strategies.
Event Marketing Blog
Make your next B2B event the best one yet with our expert tips and strategies.
[Webinar Recap] Getting Your Event Promotion Right
Getting Your Event Promotion Right Webinar Recap The Banzai team recently hosted a 30-minute webinar on best practices around your virtual event promotion. We covered the steps you can take to make sure you [...]
Event Marketing = Relationship Marketing
Event Marketing = Relationship Marketing Event Marketing Hero: An Interview with IronPath’s CEO, Ted Hulsy Banzai’s Event Marketing Hero series profiles leaders in the event, demand generation, and field marketing fields who are changing [...]
Breaking Down Virtual Events: A Guide to Virtual Event Marketing and Production
Breaking Down Virtual Events: A Guide to Virtual Event Marketing and Production Virtual Event Marketing When COVID-19 hit, event marketers had to adapt. If you weren’t doing virtual events, you started. If you were, [...]
Get the Most Out of Your Banzai Experience
Get the Most Out of Your Banzai Experience So you’re new to Banzai. Welcome! Next up, creating quality pipeline through your event marketing program. After supporting thousands of events, the Banzai team has learned [...]
[Webinar Recap] Driving Demand with Partner Events
Driving Demand with Partner Events Webinar Recap Banzai’s latest webinar, Driving Demand with Partner Events, features an interview with Adobe’s Senior Partner Marketing Manager of Events Meagan Dollins. Meagan offers valuable insight on the ins [...]
Introducing Banzai Reach for Partners
Introducing Banzai Reach for Partners Banzai Reach for Partners is here to maximize partner event success. The simple and effective platform supports partners in creating successful events and drive quality partner-sourced leads. The Partner [...]
What Virtual Event Format is Right for You?
What Virtual Event Format is Right for You? Virtual events are a powerful marketing tool. MC2 found that 81% of brand and event marketers plan to make virtual events a core part of brand [...]
[Webinar Recap] Sales and Marketing Alignment in the World of Virtual Events
Sales and Marketing Alignment in the World of Virtual Events Webinar Recap Banzai’s recent webinar, Sales and Marketing Alignment in the World of Virtual Events showcased how Director of Demand Generation Bryant Lau and Manager [...]
The Top Virtual Event Hosting Platforms
The Top Virtual Event Hosting Platforms Virtual events are here to stay. Marketers and event leaders are starting to think long term about finding a platform that meets their business needs. There are a [...]
[Webinar Recap] Lessons from Field Marketing and Event Leaders
Lessons from Field Marketing and Event Leaders Webinar Recap Banzai’s recent webinar Changing with the Times: Lessons from Field Marketing and Event Leaders brought together four marketing experts to discuss what they’ve learned from [...]
10 Steps for Producing a Great Virtual Event
10 Steps for Producing a Great Virtual Event Embracing virtual events has fast become an essential strategy for marketing teams. For many, this is unknown territory requiring quick learning and adaptation. For those new [...]
6 Ways to Stay Happy & Productive While Working From Home
6 Ways to Stay Happy & Productive While Working From Home See the Full Infographic Field marketers and event teams are active, social people. They thrive off the human interaction that in-person events offer, [...]